Resources & Presentations
How to be a Lean Marketer in Any Environment
Every business experiences periods of turbulence, whether you’re facing unstable market conditions like the current oil downturn, workforce reductions, budget cuts, increased competition or a combination of these factors. Accomplish your marketing goals with fewer resources, and learn how to reset and reprioritize if you marketing plan gets derailed. Discover how to create value for your organization and secure your role with lean marketing strategies.